With the global Hallyu wave captivating audiences through music, drama and fashion, South Korea’s pavilion at the 2025 World Exposition will feature a giant screen displaying K-pop videos and showcase the country’s cutting-edge technology.
Under the theme “With Hearts,” the pavilion, one of the largest self-built overseas pavilions at the expo, aims to connect visitors’ hearts through exhibitions blending traditional and modern Korean culture.
Artistic rendition of a large screen to be installed on the exterior of South Korea’s pavilion to display K-pop videos at the…






